Narratives Dashboard

This is where you discover the top and rising narratives based on search interest on Google

What is "Trend Score"?

We leverage data from to illustrate the interest over time of a narrative

The numbers represent search interest relative to the highest point on the chart for the given region and time. A value of 100 indicates the peak popularity for the term. A value of 50 means that the term is half as popular. A score of 0 indicates that there was not enough data for this term.

Timeframe filter & Growth Percentage

There're two timeframes you can select: 12 Months & 5 Years

  • The default option is 12 Months, as we find this is the best timeframe to understand their trend

  • You can also select the 5 years option to compare the search trend with the last market cycle, to understand how high or low the narrative's search trend is

The Growth Percentage represent growth over the time period selected

You can use the search box if you’re looking for a particular narrative. If it’s not on our database, don't hesitate to contact us at

Adding narratives to your watchlist

Track narratives you're interested in by clicking the heart icon below of the chart

Learn more about the watchlist and notifications below

πŸ””pageWatchlist & Notifications

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